Japanese commercial vehicle & diesel engine manufacturing giant Isuzu Motors announced a one-of-a-kind adventure experience to the attendees of the 2016 edition of India 4x4 Week which will be held in Goa between 22 to 24 July 2016. Isuzu will display and offer an off-road drive experience in the mighty D-MAX V-Cross on a specially designed track to highlight the capabilities of India's first Adventure Utility Vehicle.
Organized by Delhi-based Cougar Motorsport Pvt. Ltd., the inaugural edition of India 4x4 Week will be held in Goa from 22nd July to 24th July 2016 as the country’s largest convention focusing exclusively on vehicles with 4-wheel drive capabilities, their manufacturers, owners and everyone sharing an interest in the same. The event is being organized in collaboration with some of India’s most prominent 4x4 clubs and institutions and will host a range of activities including displays from leading 4x4 vehicle manufacturers, off-road equipment manufacturers and distributors.
Other major event highlights include test tracks, contests, off-road tracks and trails, night camping as well as knowledge, training & certification sessions. Moreover, the 12 Prologue Special Stages of the Force Gurkha RFC India 2016, India’s first international and toughest off-road motorsport event, will be held as part of India 4x4 Week 2016. The evening sessions will have live performances by leading musicians including A26 from Goa, Motherjane from Kochi and Vinayak Gupta’s Khayal featuring Kamakshi Khanna from Delhi.
Speaking about ISUZU’s participation at the India 4x4 Week 2016, Capt. Shankar Srinivas, Senior. General Manager, Communications, PR & External Affairs, Isuzu Motors India said, “We are excited to be a part of the 1st edition of the India 4x4 week, where we are showcasing the newly introduced ISUZU D-MAX V-Cross, India’s first Adventure Utility Vehicle. ISUZU has a strong legacy of making tough, durable and rugged vehicles that can perform in the most demanding terrains. This has been proven time and again with our successes in rally raids and off-road challenges across the world. The visitors at the India 4x4 week will get to experience the V-Cross first hand, and we are sure, in time, this vehicle will start a new trend in the adventure space in India.”
As per Cougar Motorsport’s Founder & Director Mr. Ashish Gupta, “This is the first time that over 14 of India’s most prominent 4x4 clubs and institutions have collaborated with a national level convention with an aim of bringing together the entire 4x4 community of India. Therefore, India 4x4 is the perfect avenue for a company that is functioning in this space to connect with its target audience. I am happy that ISUZU has decided to come forward not only as an exhibitor but as a partner by sponsoring some of the interesting sessions. I am sure that the visitors are going to have a superb experience while test-driving the V-Cross on the tracks designed to showcase all the major highlights of this amazing vehicle.”
For more information about India 4x4 Week 2016 visit : www.india4x4week.in
via : http://www.motorzest.com
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